Cute. Chaotic. Completely intentional. Japanese street fashion, decora accessories and character collabs, pulled out of shops we like and laid out the way we would wear it.
1,502 pieces on the shelf right now, from $4.00.
We do not sell any of this. Every piece is stocked by an independent shop (Grumpy Bunny, KawaiiMoriStore, Kawaii Unicorn, Kawaii Babe, sugarhai, Kore Kawaii, The Kawaii Shoppu), and links out are affiliate links, so we may earn a commission when you buy. You check out on their site, never ours.
Eight shelves, the shops that stock them, and a cast that has opinions about all of it. Start anywhere.
The most recent things to reach the shelf. Picked by us, shipped by the shop.
Start with one loud piece and argue with it. Layers are the whole point.
Then add three more clips. Decora is a volume setting, not a colour.
Your backpack looks lonely. Fix it.
Stationery that makes homework marginally less of a betrayal.
For the shelf above the desk, which is currently a crime scene.
The houses and the characters, when the shop has them in.
A tour rather than a top ten. We cannot see what sells on their site, only what gets clicked on ours, so this is one thing from each of the Japanese labels the shops are known for.
Kawaii Katz is the editorial. These are the shops that actually stock and ship it.
Describes itself as carrying authentic Japanese brands, imported directly from Japan, and says orders ship from the UK. Labels on its shelves include 6% DOKIDOKI, ACDC RAG, Dear My Love, Gloomy Bear, Hypercore, Listen Flavor, Menhera Chan, Sanrio, San-X. Those are its words about its own shop, not a promise from us.
Visit Grumpy Bunny →Describes itself as carrying Japanese fashion: lolita, jirai kei and ouji, and says orders ship from Asia. Those are its words about its own shop, not a promise from us.
Visit KawaiiMoriStore →Describes itself as carrying unicorn and rainbow kawaii across fashion, plush and home, and says orders ship from the US. Those are its words about its own shop, not a promise from us.
Visit Kawaii Unicorn →Describes itself as carrying kawaii fashion and fairy kei, for anyone building the look, and says orders ship from the US. Those are its words about its own shop, not a promise from us.
Visit Kawaii Babe →Describes itself as carrying cute things with a sweet and slightly strange streak, and says orders ship from the US. Those are its words about its own shop, not a promise from us.
Visit sugarhai →Describes itself as carrying kawaii goods across fashion, home and snacks, and says orders ship from the US. Those are its words about its own shop, not a promise from us.
Visit Kore Kawaii →Describes itself as carrying Japanese kawaii fashion and accessories, and says orders ship from the US. Those are its words about its own shop, not a promise from us.
Visit The Kawaii Shoppu →Prices and availability come from each shop's live catalogue and change without us knowing. We are not affiliated with, endorsed by, or speaking for any of them, the labels named above are their trademarks and not ours, and the characters on this page are Kawaii Katz's own. Links out are affiliate links.
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